Wrapping it Up in the Flag: J&J's Losing PR Battle with the Red Cross
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Thanks once again to Liklihood of Confusion for its post The Red Cross Fights Back. The links provided by Confusion's Ron Coleman bring you this nugget from the PR war that we cannot imagine anyone other than the Red Cross winning.
It is particularly regrettable that J&J's lawsuit would seek to interfere with the preparedness mission of the Red Cross – increasingly important post 9-11 – during National Preparedness Month when everyone should be working together to get prepared.
Research shows only 7 percent of Americans have taken the necessary steps to prepare for disasters, but that 82 percent would get prepared if it was easier to do. Red Cross items such as those that are the subject of the amended complaint help families take the necessary steps to Be Red Cross Ready: to get a kit, make a plan and be informed.
The basis for many of J&J's claims focuses on an alleged agreement between Clara Barton and J&J in 1895 . . .
The Red Cross will aggressively protect its longstanding right to use the Red Cross emblem in support of its humanitarian mission.
Post-9/11 humanitarian relief and protecting American families from terrorism. Got anything to top that J&J?
See our previous post on interest-based potential negotiated resolutions to this dispute here.
You're asking this tongue in cheek, right?
yes, quite.