When Your Clients Want to Win, How Do You Settle?

When Fulbright and Jaworski recently surveyed a broad range of senior corporate counsel on Litigation Trends, the vast majority responded that the "most impressive deed by outside counsel in the past 12 months" was "winning a case."  

The "what have you done for me lately stats" in order of their impressiveness to Fortune 50 GC's and executives are as follows:  :

WON A CASE: U.S. 32%; U.K. 50% 
SETTLED A CASE: U.S. 15%; U.K. 25%
BUSINESS TRANSACTION: U.S. 12% (no U.K. figure available)
HAD CASE DISMISSED (the litigators' holy grail) U.S. 13% (no U.K. figure available)
GOOD SERVICE U.S. 13%; U.K. 25%
GOOD AVICE: U.S. 4% (no U.K. figure available)
OTHER: U.S. 11% (no U.K. figure available)

How to make settling as good (or better!) than winning in tomorrow's post.

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