Creating Healthy IP Culture Best Dispute Prevention Strategy
An ounce of prevention . . . . with thanks to Patent Baristas for the following:
cul·ture (n.) the set of shared attitudes, values, goals, and practices that characterizes an institution or organization (Merriam-Webster’s Dictionary Online).
The book “Intellectual Property Culture: Strategies to Foster Successful Patent and Trade Secret Practices in Everyday Business” by Eric Dobrusin and Ronald Krasnow is. . . . not just about the management of intellectual property assets, it is about creating a culture within an organization that recognizes that intellectual property is essential to the very livelihood of the business and knowing how to proactively protect IP assets.
The guiding principal is that any organization that wishes to survive in the knowledge economy must develop an IP culture:
To thrive in the knowledge economy, organizations must cultivate attitudes and behaviors that recognize IP, respect IP, and trade upon the value of IP. This needs to be done organically, within each individual organization, and to meet the specific needs and characteristics of each such organization.
The trick, of course, is to develop a “healthy IP culture.”
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